{"id":218443,"date":"2025-03-03T07:00:00","date_gmt":"2025-03-03T06:00:00","guid":{"rendered":"https:\/\/m-x.eu\/?p=218443"},"modified":"2025-02-06T14:25:55","modified_gmt":"2025-02-06T13:25:55","slug":"lincroyable-voyage-du-mx-van","status":"publish","type":"post","link":"https:\/\/m-x.eu\/fr\/lincroyable-voyage-du-mx-van\/","title":{"rendered":"L’incroyable voyage du MX VAN"},"content":{"rendered":"\n

En 2023, MX s\u2019est dot\u00e9 d\u2019un v\u00e9hicule \u00e9v\u00e8nementiel pour sillonner les routes de France et d\u2019Europe<\/strong> et aller au contact de ses clients et utilisateurs de ses produits. Pr\u00e9sentation et retour sur sa premi\u00e8re ann\u00e9e de service.<\/p>\n\n\n\n

De l\u2019expression des besoins \u00e0 la r\u00e9ception<\/strong><\/h2>\n\n\n\n

Tout commence par le besoin exprim\u00e9 par les \u00e9quipes commerciales MX de diversifier et multiplier les moments de rencontre avec leurs clients et les utilisateurs de nos produits<\/strong> (en plus des nombreux salons et des autres \u00e9v\u00e8nements de concessions auxquels MX participe d\u00e9j\u00e0). L\u2019id\u00e9e d\u2019acqu\u00e9rir un v\u00e9hicule \u00e9v\u00e8nementiel naturellement a \u00e9merg\u00e9.<\/p>\n\n\n\n

S\u2019en est suivi les phases de r\u00e9flexion et les ateliers de travail en interne pour identifier les \u00e9quipements \u00e0 installer pour que le v\u00e9hicule r\u00e9ponde aux objectifs qui lui ont \u00e9t\u00e9 attribu\u00e9s, \u00e0 savoir\u00a0: accueillir, informer et former<\/strong>. A l\u2019issue de ces \u00e9tapes, la fabrication sur mesure a pu \u00eatre initi\u00e9e.<\/p>\n\n\n\n

<\/div>\n\n\n\n
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Inauguration du van en mars 2023<\/figcaption><\/figure>\n\n\n\n
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Mars 2023 : le d\u00e9but de l\u2019aventure du MX VAN<\/strong><\/h2>\n\n\n\n

A peine r\u00e9ceptionn\u00e9, le v\u00e9hicule \u00e9tait attendu \u00e0 la Fira de Mollerussa<\/strong> (Lleida, Espagne), aux c\u00f4t\u00e9s de l\u2019\u00e9quipe commerciale espagnole pour ce salon. Tr\u00e8s bien accueilli, il apporte de la structure et des nouveaut\u00e9s lors de nos stands en ext\u00e9rieur\u00a0: t\u00e9l\u00e9vision, borne de pilotage, espace d\u2019accueil pour les \u00e9changes commerciaux, en toute convivialit\u00e9 avec l\u2019espace de r\u00e9ception sur la plateforme, \u00e0 l\u2019abri du vent, de la pluie et du soleil\u00a0!<\/p>\n\n\n\n

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Salon Fira de Mollerussa \u00e0 Lleida (ES)<\/figcaption><\/figure>\n\n\n\n
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<\/div>\n\n\n\n

S\u2019en est suivi de nombreux d\u00e9placements sur 2023<\/strong>\u00a0: pr\u00e9sences sur d\u2019autres salons en Italie et en Allemagne, des participations \u00e0 des portes-ouvertes et anniversaires de clients concessionnaires en France et en Allemagne, des interventions men\u00e9es par les vendeurs au sein d\u2019\u00e9coles agricoles en France et en Pologne\u2026<\/p>\n\n\n\n

Un bilan tr\u00e8s satisfaisant a cl\u00f4tur\u00e9 cette premi\u00e8re ann\u00e9e\u00a0: pr\u00e9sence sur pr\u00e8s de 20 d\u2019\u00e9v\u00e8nements pour une cinquantaine de journ\u00e9es d\u2019exposition et plus 15\u00a0000 km effectu\u00e9s\u00a0!<\/strong><\/p>\n\n\n\n

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Interventions aupr\u00e8s d\u2019\u00e9tudiants en Pologne<\/figcaption><\/figure>\n\n\n\n
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Nos vendeurs, Tomek et Mateusz<\/figcaption><\/figure>\n\n\n\n
\"\"<\/figure>\n<\/figure>\n\n\n\n
<\/div>\n\n\n\n

Et maintenant ?<\/strong><\/h2>\n\n\n\n

Le MX Van r\u00e9pondant pleinement \u00e0 ses objectifs<\/strong>, les \u00e9quipes commerciales sont fi\u00e8res de pouvoir le mettre \u00e0 disposition de leurs clients. Il va donc continuer de se rendre sur des salons et autres \u00e9v\u00e8nements, mais il accompagnera aussi nos \u00e9quipes apr\u00e8s-ventes dans le cadre des formations produits <\/strong>offertes aux magasiniers des ateliers de concessions.<\/p>\n\n\n\n

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Image g\u00e9n\u00e9r\u00e9e par DALL-E<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"

En 2023, MX s\u2019est dot\u00e9 d\u2019un v\u00e9hicule \u00e9v\u00e8nementiel pour sillonner les routes de France et d\u2019Europe et aller au contact de ses clients et utilisateurs de ses produits. Pr\u00e9sentation et retour sur sa premi\u00e8re ann\u00e9e de service. De l\u2019expression des besoins \u00e0 la r\u00e9ception Tout commence par le besoin exprim\u00e9 par les \u00e9quipes commerciales MX… Continue reading L’incroyable voyage du MX VAN<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":218540,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[876],"tags":[],"acf":[],"yoast_head":"\nL'incroyable voyage du MX VAN - MX<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/m-x.eu\/fr\/lincroyable-voyage-du-mx-van\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L'incroyable voyage du MX VAN - MX\" \/>\n<meta property=\"og:description\" content=\"En 2023, MX s\u2019est dot\u00e9 d\u2019un v\u00e9hicule \u00e9v\u00e8nementiel pour sillonner les routes de France et d\u2019Europe et aller au contact de ses clients et utilisateurs de ses produits. 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